Huawei Enterprise Peak Week: European Partner Summit Wraps Up & FTTH London Showcase

1. HEPC2026, Como Italy (April 17): Huawei Commits $20M Marketing Fund and 10,000 Engineer Certifications to European Partners

On April 17, 2026, Huawei closed its European Partner Conference 2026 (HEPC2026) at Villa Erba, Lake Como, Italy - its flagship annual partner event, now in its third edition and themed "Advancing Together, Integrating Intelligence." The two-day conference (April 16-17) brought together distributors and resellers from across Europe to hear Huawei's enterprise strategy, updated partner policies, and product roadmap priorities for the year ahead.

The headline figure from the event: European partners contributed over 90% of Huawei's enterprise revenue in the prior year, with service delivery and implementation now almost entirely partner-led. To sustain that momentum, Huawei announced concrete investments: a $20 million joint marketing fund to support partner-led demand generation, a commitment to train and certify over 10,000 engineers across the European partner network, and a program to enroll more gold and silver resellers into its tiered ecosystem.

Willi Song, President of Huawei Europe Enterprise Business, framed the approach clearly at the opening session: the partner ecosystem is the core growth engine, and Huawei will deepen collaboration with existing partners while selectively engaging high-potential new entrants. Two distribution-specific strategies were also outlined. The 2+2+1 sector growth model targets public services, healthcare, education, ISPs, manufacturing, hospitality, and retail as priority verticals for industry-led expansion. The eKit 4+10+N distribution strategy focuses on SME-oriented network products - including Wi-Fi 7 APs, integrated routers, and PoE switches - sold through a structured client-facing tier (CFT) of distribution partners with enhanced deal incentives.

On supply chain reliability, Huawei reaffirmed that 90% of its European product portfolio can be delivered within 2-4 weeks - a pointed contrast to competing vendors' lead times of up to 8 months for some storage and infrastructure products. For resellers serving time-sensitive enterprise projects - including school networks, office deployments, and hospitality Wi-Fi - this is operationally significant.

For Network-Switch.com customers and channel partners in Europe, HEPC2026 confirms that Huawei's distribution investment cycle is accelerating, not contracting. Inquiries about Huawei enterprise products - switches, routers, wireless APs, firewalls - can be directed to network-switch.com.

2. FTTH Conference 2026, London (April 15-17): Huawei Demonstrates Wi-Fi 7 and AI-Driven ISP Solutions at Europe's Largest Fibre Event

From April 15 to 17, Huawei participated in the FTTH Conference 2026 at ExCeL London - Europe's leading fibre optics event, drawing over 3,500 professionals from more than 100 countries, with exhibitors including Nokia, ZTE, Adtran, CommScope, and Prysmian alongside Huawei. Huawei's Enterprise Business Group (EBG) operated a dedicated exhibition booth and hosted a private industry roundtable under the theme "AI Reshapes ISPs, Leading B2H and B2B Growth."

The showcase was organized around two scenarios directly relevant to enterprise network buyers. On the B2H (Business-to-Home) side, Huawei demonstrated its One Mesh Network and FTTR (Fiber to the Room) convergence architecture, supported by Wi-Fi 7 access points delivering speeds above 2,000 Mbps with full-home coverage and sub-20ms latency. The target applications demonstrated included 8K ultra-HD streaming, AR/VR collaboration, and lag-free remote conferencing.

On the B2B (enterprise private line) side, Huawei presented an ISP-facing architecture that integrates enterprise private lines, AI-powered network O&M, and intelligent traffic management into a unified platform - enabling ISPs to upsell managed enterprise services rather than competing solely on raw bandwidth pricing. A central theme of the roundtable was that AI-network integration has moved from a roadmap discussion to a commercial deployment reality, and that ISPs who fail to build intelligent O&M capabilities risk commoditization as enterprise customers increasingly demand guaranteed application performance rather than raw connectivity.

Huawei noted it has served more than 8,000 ISPs across 120+ countries with its enterprise and broadband infrastructure. For ISP-side resellers and enterprise connectivity buyers evaluating Huawei's AirEngine Wi-Fi 7 APs and NetEngine routing solutions for private line delivery, the FTTH showcase reinforces the product direction through the next product cycle.

About Network-Switch.com

Network-Switch.com is an authorized distributor for Huawei, Cisco, Ruijie (exclusive global distributor), H3C, and its own NS brand. Products span switches, routers, firewalls, wireless APs, optical modules, and fiber patch cables. With CCIE, HCIE, H3CIE, and RCNP certified engineers on staff, we provide end-to-end procurement, network design, and after-sales support across 200+ countries, serving 18,000+ enterprise clients worldwide.

Sources

1. PR Newswire / Huawei Europe - "Huawei Strengthens Partner-Centric Strategy to Drive Enterprise Growth in Europe" (April 17, 2026):
   https://www.prnewswire.com/news-releases/huawei-strengthens-partner-centric-strategy...
2. Huawei Enterprise Europe - "Huawei Strengthens Partner-Centric Strategy to Drive Enterprise Growth in Europe" (April 17, 2026):
   https://e.huawei.com/eu/news/2026/eu/huawei-partner-strategy-europe
3. Huawei Enterprise Europe - "Huawei AI-powered Network Solutions Unlock New Growth for ISPs" - FTTH Conference 2026, London (April 15, 2026):
   https://e.huawei.com/eu/news/2026/eu/huawei-ai-network-isp-growth
4. FTTH Conference 2026 official site - ExCeL London, April 14-16, 2026:
    https://ftthconference.eu/